Digital Marketing Guides

Offer Free Stuff As brand awareness grows, more people naturally begin to use your product, but it's important to note that this relationship works both ways. When individuals become users of your product, they are consistently exposed to your brand name and logo. As your product integrates into their daily lives, they are likely to discuss it with friends and acquaintances. These conversations further amplify brand awareness as friends hear about your brand and also become familiar with your logo and name through these interactions. This cycle continues, reinforcing brand recall and increasing overall brand awareness. Offering your product for free can be a powerful strategy to attract more users. The fear of missing out (FOMO) comes into play, as people are enticed by the opportunity to access your product without incurring the usual cost. The prospect of potentially losing the opportunity to acquire the product for free motivates individuals to take advantage of it. By leveragin...

1. Adding Links to Your Instagram Stories If you thought that only users with 10,000 or more followers can add links to their Instagram Stories, we have some exciting news for you. This life-changing Instagram tip is for everyone! In 2021, Instagram released a new Story sticker for adding external links, making this feature accessible to all users. To add a link to your Instagram Story, simply follow these steps: Add the "Link" sticker to your Story. Specify the URL you want to link to. 2. Adding Music to Your Instagram Story Pictures Looking for more Instagram Story tips? Did you know that you can add music to your photos on Stories? This will help diversify your content and increase engagement on your page. Adding music to your Instagram Story pictures is easy. Simply follow these steps: Upload your photo to your Instagram Story. Select the music sticker. Choose a music track from the Instagram music library and add it to your story. 3. How to hide irrelevant ads on Instagr...

1. Introduce Yourself, Showcase Your Skills, and Share Your Courses with Your Followers! As a coach, it's crucial to let your followers know who you are and what you offer. Whether you're a new sign-up or a loyal follower, reminding them of your expertise is essential to solving their problems for a fee. Make sure to regularly announce your product launches, whether it's a new life coaching or business coaching course. Create multiple posts leading up to the launch to maximize visibility. Remember to post about courses regularly to keep your followers informed if you offer courses permanently. In addition to general information, share detailed posts highlighting the value of your coaching and explaining your pricing strategy. Help your followers understand why your coaching is worth the investment. Leverage Instagram Stories to introduce yourself, make announcements, and share updates. Save them to Highlights so that they're easily accessible to new followers. Need idea...

Creating the perfect landing page can be challenging for beginners, but using landing page templates can simplify the process. With drag-and-drop ease, you can arrange elements just the way you want. Plus, it's cheaper than hiring a design agency. Look for free or paid templates that fit your budget and offer a variety of design elements. Taplink has numerous high-quality templates that can help you present your brand beautifully, save time, increase conversions, and reduce bounce rates. The advantages of utilizing landing page templates include: Simplified and user-friendly : Most landing page templates are intuitive and easy to use, even for non-technical users. Customization : You can personalize your landing page to suit your specific business objectives, whether it's boosting sales, generating leads, or increasing engagement. Design freedom : With templates, you can create a landing page that aligns with your tastes and preferences. Time-saving : Templates eliminate the ne...

Sometimes it’s urgently needed to add more than just one link to the Instagram bio. Unfortunately, the limitation of this social network makes us follow its rules and choose one external website amid all of them. But there is a tool that helps overcome this limitation and joins several links in one URL. As a rule, such services are called “link in bio tools”. Read this article to see examples of pages with multiple links created with such a tool. Create a link bio page — a simple level If you’ve never heard before about link in bio tools, you can start with a simple level — create a page only with essential links.  In case you’re a little confused and don’t know what link bio tool to choose, we advise you to look at Taplink. It’s the best link in bio solution. Make a link in bio page — a branded version If you run your business in a style with a certain color palette, it’s possible to create a page on Taplink in the same design. Upload your own picture as a background, choose fonts...

Are you in a situation where you already have your impressive Etsy shop and an amazing profile on Instagram, but you don't have a clear idea of how to make the two things work in harmony? If yes, scroll through this article and put an end to the annoying confusion once and for all. Nevertheless, this article isn't just an answer to "How to let my Instagram followers know my Etsy shop link as well?" The content also brings you all the basic mistakes you might commit while adding the shop link. Without any further ado, let's reveal the procedure. How can I generate the Etsy Shop link? To generate the link, you need to find it first! 1.  Go on the Etsy app and search for your shop page. Tap on the share icon (take the help of arrows in the attached image). 2. Copy the link. 3. Wait for the 'copied' pop-up. And it's done! At this stage, the Etsy shop link has been generated. It's now time to share the same with your Instagram followers (and potential c...